Madrid, Spain: Around 600 participants from 52 countries gathered at the 4th UNWTO World Forum on Gastronomy Tourism (Bangkok, Thailand, May 30 to June 1).
Organized by the World Tourism Organization (UNWTO) and the Government of Thailand, in collaboration with the Basque Culinary Centre, participants addressed topics ranging from the role of technology in achieving sustainable development, to linking the whole tourism value chain to gastronomy.
Partnering with technology providers is among UNWTO’s main priorities. Against this backdrop, creating and sharing knowledge and policy lessons on the digital transformation was among the central aspects of this year’s edition, which included the participation of technology start-ups of the host country (Bangkok Food Tours, HiveSters, LocalAlike and Trawell).
The start-ups presented workshops to all participants focusing on the gastronomy tourism offer in Thailand, how to use technology to better reach tourists and showcasing their initiatives.
The UNWTO World Forum on Gastronomy Tourism aims to promote innovative ideas that can help the development of gastronomy tourism worldwide. The ideas put forward during the previous editions of this forum are always founded upon sustainable development and new product development in gastronomy tourism.