Louis Vuitton to deliver FIFA WC trophy in bespoke trunk
FIFA said, the
handcrafted trunk will carry the iconic trophy to New York New Jersey Stadium
ahead of the World Cup final on July 19.
Created by Louis Vuitton
artisans in Asnières-sur-Seine, France, the case features the brand's signature
monogram canvas, a hand-painted gold "V" representing both
"Victory" and "Vuitton," gold-plated brass fittings,
leather trim, and a beige leather interior bearing the Louis Vuitton-FIFA
partnership logo.
Louis Vuitton has
designed official trophy trunks for every FIFA World Cup since the 2010
tournament in South Africa, including editions held in Brazil, Russia, Qatar
and now the 2026 competition.
"Louis Vuitton
brings a unique blend of heritage, craftsmanship and prestige to the FIFA World
Cup," said FIFA Chief Business Officer Romy Gai.
To mark the tournament,
the French luxury brand has also unveiled a limited-edition collection of three
trunks inspired by the World Cup trophy case.
